Tru Earth Eco-Strips are the smartest way to clean laundry, period.
Each laundry strip packs ultra-concentrated, hypoallergenic, eco-friendly cleaning power into a tiny, pre-measured strip of liquidless laundry detergent that you just toss in the wash. Its low-sudsing formula works in all types of washing machines, including high-efficiency (HE).
The smart laundry detergent formulation effectively seeks out and dislodges dirt molecules and stains, keeping them in suspension until they are rinsed away. It makes your laundry washing chore easier, healthier, more economical, and much kinder to our planet.
Clean, green, and simple!
The laundry detergent you use, should be as sensitive to your skin as it the environment.
It is our mission to put your family first, and is why our eco-strips are hypoallergenic and paraben free.
When you use Tru Earth Eco-Strips, you will feel confident that you are taking care of your family, and their future on this planet.
Tru Earth Certifications
Free of added dyes
Free of chlorine bleach
Free of 1,4-dioxane, as certified by independent laboratory tests
Readily biodegradable in accordance with OECD 310D
Hypoallergenic, certified by independent dermatologists
Vegan: no animal-based ingredients or testing on animals by us or our ingredient suppliers
Manufactured in Canada
Tru Earth Eco-Strips Make Laundry
As Simple as 1,2,3...
1: Remove Strip From Bag
2: Place Strip In Washer
3: Add Clothes
Laundry Detergent that cares about our planet - 94% less transportation pollution
We care about the future of the world we live in. This is why Tru Earth Eco-Strips laundry detergents have a dramatically smaller eco-footprint than liquid and powder detergents. Tru Earth's packaging uses zero plastic, and its light weight reduces transportation fuel consumption and global-warming carbon emissions by 94% compared to today’s leading-brand liquid and powder detergent.
Over 30 billion of loads of laundry are done in North America each year, and the environmental impact is massive. A load’s worth of today’s leading liquid detergent weighs in at over 40 grams. A single Tru Earth Eco-Strip weighs less than 3 grams, or a whopping 94% lighter! With so much less to truck around, and no plastic jug, Tru Earth Eco-Strip laundry detergents helps you lighten your load on the environment. If everyone switched to Tru Earth Eco-Strips, the annual eco-savings would be enormous:
No More Measuring - No More Mess
Let’s face it. Traditional liquid laundry detergent is messy, and wastes so much space.
Measuring out detergent whether it is liquid or powder almost always results in spillage. I don’t know about you, but when I’m doing laundry, I don’t need another thing to clean up.
With Tru Earth, 1 strip equals 1 load. No measuring and nothing to spill.